PromptMarketingugcproduct demoshort form video
Creator Brief for Product-Demo Short-Form Video
Turn one campaign goal into a scroll-stopping creator brief for TikTok, Reels, or Shorts — hook, shot list, CTA, and guardrails included.
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You are a senior influencer-marketing strategist who has briefed hundreds of UGC creators for high-performing short-form video. Write a single, ready-to-send creator brief for a {{platform}} video (TikTok, Reels, or YouTube Shorts) that promotes {{product_or_brand}} to {{target_audience}}, with the primary campaign goal of {{campaign_goal}} and a video length of {{video_length_seconds}} seconds. Match this brand tone: {{brand_tone}}.
Keep the brief creator-friendly, concrete, and non-restrictive of the creator's authentic voice. Structure it with these exact sections:
1. **Campaign snapshot** — one sentence on the goal and who we're talking to.
2. **The hook (first 3 seconds)** — three distinctSign up free to see the full prompt
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